What we know about rental markets
Most coverage of P2P rental is based on pitch decks and press releases. We operate a marketplace — and share what we have learned about liquidity, trust, and unit economics along the way.
All research
Collaborative Consumption Glossary: Sharing Economy and P2P Marketplace Terms Defined
Precise definitions for sharing economy and P2P rental marketplace terms — from Asset Utilization Rate to Two-sided Marketplace. For researchers, journalists, and founders.
P2P Marketplace Economics Calculator: Revenue Waterfall & Break-Even
Interactive calculator for P2P rental platform economics. Enter your take rate, insurance, CAC, and team size — see the full cost waterfall and break-even analysis live.
P2P Rental Market Europe: Data, Fragmentation and What the Numbers Actually Say
Hard data on the European sharing economy: market size, platform fragmentation, failure rates, and what distinguishes Germany from the UK, Netherlands, and France.
Blueprint: How to Build a Viable Sharing Economy Marketplace
A practical framework for building a P2P rental platform that lenders actually want to use — the three-promise model, cold start tactics, and what Mietzekater's experience building one looks like in practice.
Why P2P Rental Marketplaces Fail to Scale: A Brutally Honest Analysis
The chicken-and-egg problem, fatal CAC/LTV ratios, trust bottlenecks, and geographic dispersion: the structural reasons most sharing platforms fail — and what the next generation must do differently.
Why this library exists
Sharing economy and marketplace topics are rarely explained from an operator's perspective. This library fills that gap — for anyone who wants to understand the market, not just quote headlines.
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From the field
Mietzekater is a real P2P rental marketplace in Germany. The research comes from product decisions, host onboarding, and actual transaction patterns — not desk research.
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For founders, press & research
Founders evaluating market entry, journalists covering the sharing economy, and researchers who need primary context on liquidity, trust & safety, and marketplace economics.
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Freely citable
Every article includes APA citations and clear data sources. Link, cite, ask — we respond to research and interview inquiries.
